YouTube Is Important to Your Business…Here Are Just a Few Reasons Why.

YouTube is important to your business…here are just a few reasons why:

	YouTube is the Top video research destination for house hunters.
	YouTube is the THIRD most visited website in the world!
	YouTube is the 2nd most searched website, right behind Google. People search for solutions via video.
	85 percent of buyers and sellers want to work with an agent who uses video.
	Homes listed with video get four (4) times the inquiries of homes listed without video.
	86% of people search video to research an area.
	70% search video to look inside of homes.

For many reasons, YouTube is an excellent resource to grow your business. If you have not already done so, create a business account on YouTube.

To get started with video, begin by taking a simple video with your smartphone. Video record the front door, the view of the neighborhood from the porch, walk through the house to showcase the inside, and film the backyard.

Upload the video to YouTube.

Capitalize on the opportunity by using specific keywords that may lead home buyers to your listing.

	Subdivision name
	Street name
	Street address
	City
	School district
	Location (water front, which body of water?)
	Near a park?
	Near a golf course?

Be specific with your keywords in order to drive home buyers searching for a property to your YouTube video.

Videos often rank highly in search results on Google. The more views that your video receives, the more likely your video will yield high search engine ranking.

Share the link to the YouTube Video with the homeowner, other agents in your office, and on your social media accounts.

It’s that simple. Get started with video. Camera shy? You don’t need to include yourself in your videos – just your listing and the home features that will speak for themselves. Narrate the showing as if it were a personal client showing.

Please share your YouTube videos and success with us on social media or via email at marketing@realcomp.com.

Statistics on real estate YouTube usage can be found in the following Inman article: http://ow.ly/Qb4y300O62x

Last Modified: Monday, June 27, 2016

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YouTube Is Important to Your Business…Here Are Just a Few Reasons Why.